Trócaire envisages a just and peaceful world where people's dignity is ensured and rights are respected; where basic needs are met and resources are shared equitably; where people have control over their own lives and those in power act for the common good.
Our communications objective is: To provide an excellend communications service that delivers an authoritative voice to diverse audiences and influences their attitudes about development. (Page 38 of "Mobilising for Justice", Trócaire's Strategic Framework, 2006-2016.)