Bright One is a volunteer-run communications agency for the third sector. We offer charities affordable but effective PR and communications campaigns, so that they can get their messages heard and focus on core activities. Bright One solves two problems: Third sector organisations get professional communication services at a low cost and inexperienced PR and communications people get the skills and mentoring they need from seasoned professionals.
We have a wide ranging media strategy, which predominantly focuses on the use of social media for volunteer recruitment, new business development, thought leadership and knowledge sharing. We have used film as a way of succinctly explaining the Bright One concept in just one minute - see http://vimeo.com/6733870. Future plans include case studies from clients and volunteers, as well as volunteer induction videos and an annual report.